bloomreach.com, as data

Subject written based on her trail-running behavior.Personalized to match her size, her color, and what’s in stock near her.Her runs and mileage shape the recommendation.The next products for someone with her stride.Blasted at 9 a.m. to all 2.4M customers — no matter when anyone actually opens.One subject line for everyone. It has no idea what a single shopper wants."20% off sitewide" — the same offer for all. No size, no color, and nothing near you.A first name isn't personalizationA merged first name is the only thing it personalizes. It has no idea what the customer browsed, bought, or when — so your VIP and a first-timer get the identical send.Only features the store's top sellers — the same block everyone sees. It's blind to what customers actually browsed, so the recs never change.## ItStarts With Email and Follows the Whole JourneyThe email is just the first move. From there, Loomi decides the next best step across web, SMS, and ads — and knows when to stay quiet.The AI email lands at Riley's typical open time — "Time for the Cloud Runner 3." She taps through.She browses the shoe, checks her size, and buys the Cloud Runner 3.She bought — so Loomi suppresses the retargeting ad. No paying to chase a customer you already won.Loomi lines up her next best action: gel packs, timed for when she'll run low.Her gel packs run low (~9 days). Riley receives one SMS nudge since that's her favored channel. She doesn't buy — Loomi only nudges once and never nags.Riley returns on her own, and the homepage already features her gel-pack offer, ready when she is.## Every Channel and Every Agent onOne AIPlatform**Personalization isn’t a campaign. It’s a decision made the instant your customer engages.**Most platforms orchestrate messages. Loomi orchestrates decisions — in real time.Every decision runs on your live data. Loomi acts on what your business actually knows — not a generic model.