buzzsumo.com, as data

1. He searches his campaign topic in the Content Analyzer2. He adds a TLD filter, based on the market he’s targeting3. He downloads all of the articles returning4. Then he deletes any that haven’t landed linksLastly he creates a visualization of the most prominent content typesThis workflow helps him figure out which content types gain the most links in new markets.Connective3’s Breakdown of the top, link-driving content types in the Polish market, using BuzzSumo’s Content Analyzer export dataYou can use BuzzSumo’s Content Analyzer data to fuel your own reports and dashboards.An export will give you the following data points:* evergreen_score total_shares### IconsDon’t miss the four icons to the right of the engagement data.They’re a brilliant way to continue your content exploration.This is really handy if you need to bank articles for future reference.Working on a campaign, updating a blog, researching for a report.Anything you want to refer back to can be added to a project at the click of a button.Found a content gem? Share it directly to a bunch of social media platforms from the Content Analyzer.Hitting this icon will pull up a list of top influencers that shared a piece of content on Twitter.If a headline is attracting attention from all the big dogs in your industry, you know it’s one to model your content on.This report can also help you understand which kinds of audiences get the most value from a specific piece of content.In the example above, for instance, c-suite members commonly shared the article “How to develop a small business content strategy”Use this insight to get to grips with your audience.Personalize your examples, and target your distribution accordingly.If you’re analyzing your own content, this report is also a quick and easy way to find out who your biggest fans are.From there you can think about relationship building.