iqm.com, as data

## Identity Resolution is Critical for Effective Digital Campaigns### IQM’s ID Graph provides a robust solution for advertisers looking to connect with consumers across devicesThe average American now has about 22 connected devices, which presents both opportunities and challenges for advertisers. To effectively engage consumers throughout their journey, it’s essential to recognize them across different channels and devices and unify their identifiers into a single profile.### IQM’s ID Graph Connects Billions of Identifiers from Both Online and Offline Sources, Offering:### US COVERAGEHelping our advertisers reach a wide audience### ACTIVE MATCH RATE### PRIVACY COMPLIANTData is scrubbed of Personally Identifiable Information (PII)### COOKIE RELIANCEMakes it adaptable to changes in digital tracking methods## The Most Focused, Compliant and Efficient Approach for Vertical Advertising### Better campaign results are driven by better data and deep vertical knowledgeDon’t waste your time or energy on general DSPs that struggle to effectively place your ads. IQM is integrated with leading Supply Side Platforms (SSPs) and publishers to provide high-quality inventory across Display, Native, Audio, Video, and CTV for highly regulated verticals like Political, Healthcare, and Cannabis—at scale.Effortlessly leverage the audiences you’ve curated in our DMP to reach your target audience and plan your campaigns while ensuring compliance and brand safety standards. With real-time reporting, vertical-specific measurement solutions, and a team of industry specialists available 24/7, we help you ensure your ads are meeting your goals.## What’s New### Celebrating our 10th Year of Advertising ExcellenceWorking with IQM allowed us to maximize reach against key constituencies, helping us win every vote possible via persuasion of modeled choice voters, and mobilization of core Democratic supporters.